Consulting + Research Processes
- Thought leader Delphi for insights into evolving science and inputs into clinical trial/program design (FutureWorld®)
- Product stakeholder opportunity discovery and prioritization (AxisDiscovery®)
- Compelling communication/message development (CELA®)
- War gaming (SalesDuel®)
Healthcare Audience Insights
- Scientific/medical/policy thought leaders
- Payers and policy advisors
- Hospital, clinic or laboratory decision-makers
- Physicians and nurses
- Pharmacists, including retail and specialty
- Patients, families and caregivers, including advocacy groups
On-the-Ground Experience in Many Treatment Areas Worldwide
- Americas (North and South)
- Europe (Western and Eastern)
- Asia (Eastern and South)
- Oceania
- Middle East
Medical-Scientific Expertise Through A
Multidisciplinary Team
- Anthropology, Business, Chemistry, Communications, Law, Medicine, Pharmacy, Psychology, Social Work
- Multinational/multilingual capabilities available in-house
- An established global network of partners
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Primary, Secondary, and Web Research...
- To define medical, social and emotional landscapes (Patho360®)
- To identify patient/caregiver segments
- To uncover opportunities
- To gain access and reimbursement from payers
- To assess and design healthcare delivery programs
- To optimize graphical communications (VisioMax®)
- Using an appropriate research toolkit:
- Surveys and multivariate analyses
- One-on-ones, dyads, triads, focus groups
- Projective techniques
- Network and flow analyses
- Observational/ethnographic research
- Web/social media research
Broad Treatment Area Experience
- Public health and wellness
- Allergies/Asthma/COPD
- Bone Health/Arthrities
- Cardiology (Invasive and non-invasive)
- Dermatologic Disorders
- Diabetes (Type 1 and 2)
- Neurological/Psychiatric Disorders
- Hematology/Oncology
- Infections—community-acquired and nosocomial
- Surgery
Healthcare Consulting
- Organizational survey and alignment
- Idea generation/brainstorms
- Delivery program design and satisfaction
- Medical-scientific panels: consulting, presentations and events
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